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Cloth Shoes, Inlining And Brand

2007/11/15 0:00:00 10679

Internal Lift

A few days ago, I bought two pairs of cloth shoes in different places, although the appearance was similar, but the price was quite different - 10 yuan, and the other 259 yuan.

10 yuan was bought from a stall set by a pair of old wives. The packaging was only a piece of paper and no brand.

259 yuan was bought at a shoe store in Luqiao, and it was said to be a "time-honored brand in Beijing" for hundreds of years.

This pair of cloth shoes is not only packaged exquisitely, but also has the qualification certificate, and the "three package" regulations and the industry standard implemented by the production are clearly printed on the certificate, as well as the maintenance method and service hotline for the bottom of cloth shoes.

Moreover, when I expressed surprise at the price of the shoe, the salesperson emphasized that it was hand-made.

And do not talk about the difference between mechanical and manual, if it is just the appearance and the sense of feet when wearing, it is very similar to me. So why is the price difference between two pairs of shoes different?

This is probably the brand is happening.

What does brand mean?

Brand first means responsibility. It is a promise that producers give to consumers to use this product, a confidence. The brand also means the appearance is beautiful, the comfort and comfort in use, and rules in custody. What is more important, the brand also means the psychological satisfaction of making use of goods - the so-called "marginal utility" in economics.

Of course, when comparing the two pairs of shoes bought, there are many differences. The appearance of the pair of shoe upper sole is thinner and the workmanship is 10.

When I wear them, I am more comfortable and better at heart.

In fact, such examples can be found everywhere.

Something that looks almost the same, a brand, a brand, and the market price often has the difference.

The economy of Luqiao starts with small commodities, and small commodities are often spread out at the beginning.

It is gratifying to note that many businessmen and entrepreneurs in Luqiao have realized the extreme importance of brands. Now, more and more enterprises are growing up, while building "core competitiveness", at the same time, they focus on brand forging, such as Geely Automobile, Kai Kai cable, Jinlong motor, double deer air conditioner and so on.

Creating brands and creating famous brands is becoming the top priority for more and more enterprises, and become a magic weapon for them to win.

More and more enterprises are willing to create more brands.

More and more enterprises are willing to create more famous brands.

We hope more famous brands will bring us more quality life.

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